Instagram Video: An Ultimate Guide to Reels and Stories In 2024

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Before the advent of mighty Reels and flashy Stories, Instagram did have a very popular video feature that ran for just 15 seconds. Then, everyone was comparing it to other social media platforms like X (formerly Twitter) and Facebook.

From its humble beginnings to occupying the middle scene through Instagram Reels as well as Stories, It has progressed a lot, providing users with every reason to spend half the time they spend on the platform. According to a study of recent times that found, approximately 2.35 billion users use Instagram Reels each month. That’s a huge number!

A big shout-out to the imaginative Instagram influencers for constantly creating videos that will captivate anyone for long periods. We must not forget to praise the endless entertainment that Instagram provides: unlimited creativity, endless imagination, and the famous algorithm of Instagram, which knows us better than any of our besties. (heh!)

It’s possible to say that Instagram is a star-studded universe with everyone being a cool influencer, a famous celebrity, or a skilled content creator who has many millions of users.

Even major brands like Gucci and Samsung make use of their Instagram videos to the maximum. In fact, the most popular video on Instagram is Samsung’s commercial Reel, which BTS J Hope created.

This is the impact of the Instagram video!

Let’s get it straight: the platform that was initially created as a platform for sharing images has the power to transform you into an eminent celebrity, having millions of people following you within a short time, and Khaby Lame is a prime instance of this. This silent video star has amassed more than 80.8 million followers through Instagram.

However, there’s one thing you must be aware of in posting consistency. The importance of maintaining consistency in your posts is paramount, but It’s a good thing that timers for Instagram are available, and could be your lifesaver.

So, with no further delay, we’ll dive into the main subject.

Types of Instagram Videos

Instagram offers a variety of video posting kinds that let users enhance their experience using the platform. Let me give you a tip: you shouldn’t just upload and then sit back, waiting to get the desired results. You have to step from your comfortable zone and choose different formats of video to achieve the desired outcomes. Initially, the platform launched an IGTV feature, but it was later canceled.

The platform currently offers three video formats available.

• Instagram Story
• Instagram Reels
• Instagram Live

Instagram Story

1. Who doesn’t know about the cool Instagram Stories? Of course, we are, and they’re now an integral part of our everyday lives.
2. Inspired by OG trendsetter Snapchat, Instagram stories were initially limited to 15 seconds. However, now you can upload 60 seconds in the event that you wish.

• To create one, swipe left from your feed.
• Click the plus sign and select Stories. Tap the plus sign, and choose
• You could either create your fresh image or upload it that you already have from the Photo Library.

1. What’s the most exciting aspect? If your Stories go away after 24 hours, you could save them for your Highlights. It’s like a mini time lane right over your Instagram feed. Trust me when I say that every influencer or celebrity has, at the very least, made a note of their most memorable moments.
2. And let’s not forget the interactive and fun feature that comes with these Instagram stories!
3. Nike Instagram story
4. You can make your Stories by adding interactive elements like filters, emojis, stickers and tags. We’ll be honest: everyone who uses it loves it, even Brands. They can do all kinds of interesting things, including polls, Q&As, or tag products. A multitude of brands play the Stories game each day and make Instagram an ideal platform for creative storytelling. Here’s a great example from the @cristiano account.

learn more : Instagram Notes Explained: Why They Matter in Your Feed.

Instagram Reels

1. Instagram Reels initially faced criticism for resembling TikTok; however, its incredible features eventually won over everyone.
2. These engaging Reels are the ideal choice for short, snappy videos. Suppose you’re displaying your talents, telling a story, or simply having fun with AR filters. The brief videos will be your ideal platform to show your personality.
3. Instagram Reels can range from 15 seconds up to 90 seconds long. This allows you to create short, enthralling video content in less than a minute.

• To begin, tap the camera button at the top of the Instagram home screen, then select “Reels.’
• Make recordings on the spot or upload them from your smartphone.
• You can even record directly on the spot or upload video clips from the gallery on your smartphone.

1. The most exciting aspect? You can include music from the vast selection of tracks to create a soundtrack that will make your Reels shine. After you’ve created your masterpiece, post it via the feed of your story or even the Reels tab.

Instagram Live

1. ‘Selena Gomez is going live now’
2. These types of notifications can make us smile esp,ecially when they’re from our favorite celebrity! This is the way Instagram makes sure that users get the most enjoyable user experience. The third option is known as Instagram Live.
3. The video format allows users to stream live video directly to their follower’s feeds. You can begin the Live broadcast by simply swiping left or pressing the plus icon and then selecting Live. Live broadcasts can last for up to 4 hours and include multiple viewers.
4. If you’re live, your profile photo appears in the upper right corner of the Stories bar and is highlighted with a ‘Live” icon so that your followers can participate. After the live event, the video is shared for 30 days before it goes away.
5. It’s a great method to engage with your followers in real-time and share entertaining content.

Instagram Video Specs

It is not a popular choice to view videos that are strangely cropped or saturated with pixels. You will likely scroll through the images and think that the particular Instagram profile is fake.

It occurs in the event that your Instagram video isn’t in line with the appropriate requirements and specifications of the format. Making sure you follow all guidelines for video on social media is essential in order to increase the level of engagement. Here’s a quick overview of Instagram video requirements.

Instagram Story Size

• Type of file: .MP4 or .MOV
• Ideal Aspect Size 1080x 2160 pixels
• Recommended Aspect Ratio: 9:16
• Maximum Story Size: fifteen minutes (longer video clips will be cut into multiple stories)
• Maximum video file size: 30MB

Instagram Reels Size

• Type of file: .MP4 or .MOV
• The recommended aspect size is 1080 pixels x 2024 pixels.
• Recommended Aspect Ratio: 9:16
• Max Length: 90 seconds
• Size of cover photo Dimensions: 420 x 654 Pixels (or 1:1.55 proportion)

Instagram Live Size

• The recommended aspect size is 1080 pixels x 2160 pixels.
• Recommended Aspect Ratio: 9:16
• Maximum Length: 4 hours

Instagram & Social Champ Are Match Made in Heaven

Make sure your posts are consistent, and arrange your posts into the social media calendar using Social Champ.

8 Unmatchable Instagram Video Examples of All Times

Let’s look at 8 incredible videos that left an unforgettable impression on the platform. From viral hits to heartwarming moments, These Instagram videos are legendary in all TIMES!

Let’s explore the secret that has made them memorable.

GoPro

1. If you browse GoPro’s Instagram account, you’ll be tempted to put on a helmet for adventure and launching off. The videos they post are a heart-pounding highlight reel full of incredible landscapes and extreme sports. From jumping off cliffs and swimming in sharks, they’ve perfected the art of letting us feel the excitement on our television screens.
2. This Instagram video is an amazing collection of action sports footage, from snowboarding to surfing to skydiving. It’s an excellent illustration of how GoPro videos can convey the excitement of these sports in an aesthetically amazing and inspiring manner.

Oreo

1. Everyone’s most-loved Oreo!
2. This brand’s Instagram presence is essentially an unrealized dream. Their wacky stop-motion video clips have made cookies into a work of art form. There are Oreos twirling, dancing, and changing their positions in ways that you would never have imagined were possible. Their feed is exclusively focused on the black-and-white color palette, making it visually attractive.
3. For instance, they’re hilarious dunking Oreo in the dark video. The video will be a hit with anyone who’s attempted to dip an Oreo in darkness and is a fantastic example of how brands could employ humor to reach their audience.

Starbucks

1. Starbucks is the perfect touch in creating a warm and inviting ambiance around. The videos they post capture the spirit of the cafe experience, from the swirl of the latte to the delicious drip of the pour-over. The best part is that Starbucks always has fresh, innovative espresso shots for each festival.
2. For example, the video for the brand is touching and inspiring. It illustrates the way Starbucks is much more than an establishment for coffee. It’s an area where people gather together and tell their stories. These videos are an excellent illustration of how brands could utilize storytelling to connect with their customers at a deeper level.

Wendys

1. In terms of comedy, Wendys knows the right way to do it!
2. Wendy’s isn’t your typical fast-food restaurant, with their Instagram videos demonstrate that. They’ve adopted a humorous approach to their videos that’s amusing and cute while also being a bit snarky. From roasting their competition to serving fresh meat, they’ve been able to win over the social media world with their humor.
3. Their video, for instance, is a hilarious parody of the famous McDonald’s “I’m Lovin’ It campaign. Additionally, their video is hilarious and enthralling and it’s an excellent example of how brands could employ humor to advertise their products.

IKEA

1. Ikea’s Instagram channel is an entire collection of ideas for home improvement. The posts are filled with creative hacks, inventive designs, and transformed rooms. Their DIY ideas are at their best, and you’ll be inspired to revamp your whole home after watching a few of their videos.
2. This video is a smart and unique way to market their latest offerings. The videos are an excellent example of how brands utilize storytelling to demonstrate the creativity and versatility that their goods offer.

Dunkin’ Donuts

1. Dunkin Donuts is a master at bringing water to your mouth with delicious shakes and lattes. Their Instagram is an eye-pleasing experience with close-ups of donuts that are delicious freshly brewed coffee and delicious breakfast sandwiches. It’s foodie heaven in video form.
2. Their videos are inspirational and captivating whether it’s the Donut Day video or a famous featured video.

Red Bull

1. Red Bull gives you wings! The well-known tagline that we all are familiar with
2. The Red Bull’s Instagram is a thrilling paradise. It has videos of thrilling actions, extreme sports as well as mind-blowing human accomplishments. If you’re looking for an adrenaline rush, you’ve come to the right spot to be.
3. The videos are amazing. Remember, they captured Felix Baumgartner’s record-breaking freefall from space. The video is stunning visually and inspirational and is an excellent illustration of how Red Bull videos can capture the thrill of extreme sports.

SnoopyGrams

1. SnoopyGrams is like an affectionate and nostalgic hug. It’s an ode to all things Peanuts that includes adorable small-sized videos that feature the beloved characters. It’s an excursion through time from the iconic dance of Snoopy to the touching moments of Charlie Brown.
2. The videos will delight viewers of all ages. They’re also an excellent illustration of how brands could make use of popular culture to connect with their audience.

8 Viral Instagram Video Tricks in 2024

Being viral is a goal every user wants. However, due to the intense competition in the marketplace often, it could take days, months or years to become popular on social media. In these situations, the following tips can ensure your success.

Keep Your Viewers Hooked

1. It’s crucial to engage your visitors from the beginning.
2. Begin with something that catches the attention of your viewers, creates anticipation, and provides the audience with a satisfying end. Be sure that your video delivers an unambiguous message or triggers powerful emotions that will entice viewers.
3. Have you ever watched the way @humansofny interacts with people from across the globe? It’s like having coffee with someone you don’t know and being able to hear their tale, and you cannot look away.

Short and Sweet

1. Make sure you get to the point quickly and ensure that the main message of your video is clear within a matter of seconds. Concentrate on showing the most captivating element of your content during the beginning to inspire viewers to continue watching.
2. Have a look at the beauty expert @ Hudabeauty. Tutorials for makeup are tiny gems of beauty advice that are presented in bite-sized pieces that can easily fit into your hectic day.

Engage Your Audience

1. Your videos should appear as an open and two-way road. You can ask questions, hold polls, or ask for user-generated videos to keep your viewers interested and involved.
2. Fitness influencer Blogilates Blogilates does not just exercise by herself; she also gets her followers moving and shares their fitness journeys with them.

Use Hashtags and Locations Wisely

1. Make it simple for new people to discover your content. Make use of pertinent IG hashtags and tags for location to expand your reach. Find popular hashtags related to your industry to broaden your reach beyond the followers you follow.
2. A prime example is how the travel enthusiast @theblondeabroad who takes her viewers on a global tour through her videos. And she’s tagged the places to let you think about your next trip.

Show Creativity

1. Don’t just display your product; make it shine creatively. Highlight its unique qualities demonstrate how it can solve issues, or let delighted customers be raving about it.
2. For instance, the fashion symbol of music style effortlessly shows sponsored clothing on her YouTube channel and shows the clothes in real-world situations.

Go Behind the Scenes

1. The value of authenticity is in the details. Include behind-the-scenes footage to provide your content with a real human personal touch. Your viewers will appreciate seeing the real you.
2. One of the examples is of Fitness influencer the Fitness Marshall. He isn’t all about polished dance moves. The fitness marshall gives you a glimpse of the excitement, the bloopers and the actual journey.

Scheduling with Social Champ

1. Calendar with Social Champ
2. No more rushes at the last minute to publish your social media posts. Social Champ lets you Social Champ you can easily create and organize your content ahead of time which makes managing your social media effortless. This useful tool can save valuable time and provide a regular and unhurried posting schedule.

Optimize for Mobile Screens

1. In an age where everyone seems to be hooked to their phones, it’s vital to make sure your Instagram posts are viewed on the smallest of screens.
2. Use clear text and use a vertical format to ensure the most enjoyable user experience.

• Text Legibility: Use clean and easily read fonts for all text that you include in your videos. Be aware that viewers won’t be able to engage with your content if they are unable to understand it.
• Vertical Format: Take advantage of the format of vertical video!

1. The majority of mobile screens are made to be viewed in portrait orientation. Vertical videos fill the entire screen, resulting in an immersive experience.

How to Schedule a Video on Instagram With Social Champ

The process of scheduling a video on Instagram using Social Champ is simple!

Make your posts ahead of time and increase your Instagram game to be more successful. Social Champ allows you to Social Champ, you can prepare your videos to publish at the appropriate time to maximize your engagement.

Here’s how you can do so

1. Visit Social Champ and log in using your Social Champ account.
2. Social Champ Step 1
3. Select an account for your Instagram business account.
4. Social Champ Step 2
5. Create a catchy caption and make it more interesting by adding trending hashtags and Emojis. (You could also use the first comment option if your message isn’t long enough or you want to include more hashtags)
6. Visit the “media” icon to upload your video. Upload via your computer via Google Drive or Dropbox Google Dropbox or Drive.
7. Social Champ Step 4
8. Select the Type of Post Select Reel
9. Social Champ Step 5
10. Choose the best date and time.
11. Social Champ Step 6
12. Click Schedule
13. Social Champ Step 7

Count Every Minute With Instagram Video!

Instagram videos are a great method to share your life’s moments, creative ideas and experiences with your family and people you know and follow. In just a few taps, you can record and share your life visually and engagingly. It doesn’t matter if you’re posting a brief snapshot of your day or a polished masterpiece. Instagram videos allow you to connect with others, encourage, and even entertain. Keep those cameras going, and let your imagination shine through on Instagram!

FAQ – Instagram Video

In summary, Instagram Video has revolutionized the way users engage with visual content on social media platforms. With its user-friendly interface and a wide range of editing tools, Instagram Video offers a dynamic space for creativity and storytelling. Both businesses and individuals have utilized this feature to showcase their products, services and personal moments in a visually engaging way. As the platform continues to evolve and offer new features, the possibilities for creating compelling video content are endless. Utilize the power of Instagram Video today to share your story with the world and connect with your audience.